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Section: News

Valley Presbyterian Hospital Executive Receives Award

Posted on 5/7/2013

VAN NUYS, Calif. — Pegi Matsuda, Senior Vice President of Community & Market Development at Valley Presbyterian Hospital in Van Nuys, was honored with a "Lifetime Achievement Award" from the San Fernando Valley Business Journal.

Ms. Matsuda received the prestigious honor at the publication's 12 th Annual Women in Business Awards event held April 23 rd in Universal City. The award was presented in recognition of Ms. Matsuda's outstanding career achievements as the former President & Publisher of the San Fernando Valley Business Journal, and for her longstanding dedication to service in the San Fernando Valley business community.

"I'm deeply honored to receive the 'Women in Business - Lifetime Achievement Award' from the San Fernando Valley Business Journal," Ms. Matsuda said. "I've had the pleasure of being part of this vibrant business community for many years and appreciate having the opportunity to work with so many accomplished women and men."

Ms. Matsuda was instrumental in the San Fernando Valley Business Journal's growth. During her 13-year tenure, she helped to position the newspaper as a trusted source of business news and information. Under her leadership, the publication hosted numerous business awards events annually to honor successful businesspeople and companies, and encourage networking and philanthropy.

Ms. Matsuda was appointed Senior Vice President of Community & Market Development for Valley Presbyterian Hospital (VPH) in June 2012. She is responsible for creating and directing external programs including community development, fund development and employee volunteerism programs. Ms. Matsuda also is responsible for planning and directing marketing, advertising, media and external and internal communication programs.

In addition to her successful career in publishing, Ms. Matsuda spent 20 years at Southern California corporations including GTE Telephone Operations and Sempra Energy. During this time, she held numerous leadership positions in sales and marketing, advertising, market planning, customer operations, market research, public and community affairs, new product development and strategic planning.

Ms. Matsuda is a longstanding Valley business leader and serves as a board member for VICA, chairman-elect of VEDC, a founding board member of ACG-101 Corridor and she is also a member of the board of trustees for Woodbury University in Burbank. She has received numerous awards including recognition from the San Fernando Valley Bar Association, VICA, Haven Hills and MEND. She was also honored in 2008 by the state of California as "Woman of the Year" by the 42nd Assembly District.

Ms. Matsuda received her Bachelor of Science degree in Human Relations and Organizational Behavior from the University of San Francisco and her Master of Arts degree in Organizational Leadership from Woodbury University, Burbank.

About Valley Presbyterian Hospital

Valley Presbyterian Hospital is a 350-bed facility that ranks among the largest acute care hospitals in the San Fernando Valley. Founded in 1958, the nonprofit, non-sectarian, independent, community hospital provides high quality, patient-centered care through leading-edge technology and a full range of medical services.